Customer Sentiment Analysis using Artificial Intelligence | Financial Industry

Business challenges

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Inaccurate sentiment analysis: Difficulty in accurately interpreting customer emotions and sentiments from call data.

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Time-consuming manual processes: Reliance on manual processes for sentiment analysis, leading to long processing times.

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Limited call data analysis: Inability to analyze a large volume of call data to gain deeper insights into customer experience.

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Lack of real-time analysis: Inability to process and analyze call data in real-time, leading to delayed service and response.

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Poor customer engagement: Inadequate understanding of customer experience leading to poor engagement and suboptimal services.

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High operational costs: High operational costs associated with manual processes and limited data analysis capabilities.

Solution Approach

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AI helps call centers and customer support firms overcome the challenge of assessing customer sentiment.

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We have developed a model that can understand the mood of the customer and provide appropriate services for the customers.

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This AI model uses a Speech-to-Text model and analyzes a huge volume of calls and segregates call feedback based on the analyses.

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The initial step involves converting call audio to text format (Speech to Text) and pre-processing of audio text data.

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Feature selection is then performed for selecting the most important features from call.

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A classification model is built to predict whether the customer in the call is further serviceable or not.

Business Impact

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Accurate sentiment analysis: The AI-based solution provides accurate analysis of customer emotions and sentiments, leading to better understanding of customer experience.

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Efficient operations: Automated processing of call data reduces manual effort and time required for sentiment analysis, improving operational efficiency.

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Increased call data analysis: The ability to analyze a large volume of call data provides deeper insights into customer experience.

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Enhanced customer engagement: Improved understanding of customer experience leads to better engagement and optimized services.

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Reduced operational costs: Automated processing reduces operational costs associated with manual processes and limited data analysis capabilities.

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Competitive advantage: The use of advanced AI technology provides a competitive edge and differentiates the company from others in the market.

Technology Stack

Trusted and Proven Engagement Model

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  • Based on these scenarios, clients may agree to a particular engagement model (Fixed Bid, T&M, Dedicated Team).
  • The SOW document shall list details on project requirements, project management tools, tech stacks, deliverables, milestones, timelines, team size, hourly/monthly rate cards, billable hours and invoice details.
  • On signing the SOW, an official project kick-off meeting shall be initiated.
  • Our implementation approach, ecosystem, tools, solutions modelling, sprint plan, etc. shall be discussed during this meeting.

Our Award-Winning Team

A seasoned AI & ML team of young, dynamic and curious minds recognized with global awards for making significant impact on making human lives better

Awarded Bronze Trophy at CII National competition on Digitization, Robotics & Automation (DRA) – Industry 4.0

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50+

AI & ML
Engineers

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40+

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reputed Clients

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in AI & ML
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